Wendy Iles Expert Tips in Managing Frizzy Hair In All Seasons – Iles Formula

Frizz can be an ongoing battle, appearing when you least expect it and affecting hair’s texture, shine, and manageability. Humidity, cold weather, and environmental factors can all contrbute to frizz, making it challenging to achieve a sleek, polished look year-round. Fortunately, there are effective ways to keep frizz at bay with the correct techniques and products. Here, Wendy Iles our founder shares her expert advice on managing frizz and how Iles Formula products can support frizz control across all seasons.

 Start with a Hydrating Shampoo + Conditioner and Finish with a Protector

Hydration is the foundation for smooth, frizz-free hair. Hair that is well-moisturized is less prone to frizz, as dryness encourages the cuticle to expand and create a rough texture. Incorporating hydrating products into your routine keeps hair strong, smooth, and less likely to react to seasonal changes.

Wendy’s Tip: The Iles Formula Signature Collection a 3 step method has all one would ever need to transform ALL hair types. Pretty on virgin hair but phenomenal on problematic hair.

Step 1:

Iles Formula’s Haute Performance Shampoo   is sulfate free but  remarkably still delivers volumous mousse/lather delivered through a root extract that relys on water to activate its lather. Add more water not more product and rinse well. Our shampoo hydrates deeply, and has been clinically proven when used alongside the Iles Formula Conditioner to stop hair breakage from the first use, especially good for dry frizzy hair concerns. 

Step 2:

The Iles Formula Conditioner  closes  the hair cuticle on immediate contact, reducing the chance of frizz caused by dryness and environmental stressors.

The key is to wet brush this conditioner through the hair to ensure perfect distribution. The Iles Formula Conditioner is the jewel of our range and conditions without depositing any residue of any kind. Hence it is powerful but weightless, and will never weigh hair down.

Step 3:

Humidity is one of the main causes of frizz, particularly in warmer weather. When hair absorbs moisture from the air, it swells, causing the cuticle to open and resulting in frizz. Using a humidity-blocking product is essential to protect the hair from moisture in the air.

Wendy’s Tip: Wendy’s Tip: Before using any heat styling tools, always apply Iles Formula Finishing Serum, which provides heat protection up to 450°F and block out humidity.

Apply the Iles Finishing Serum as the final step in your routine. This serum acts as a shield against humidity, smoothing the hair and sealing the cuticle. For maximum protection, apply a small amount to every section of damp hair before blow-drying and  then finish with more product over the outer circumference of hair, once the hair is dried, delivering the perfect polished rain coat to humidity. An extra coat can be applied daily to dry hair. It will never weigh hair down.

If hair is very curly and the frizz comes from stubborn unruly curl the option would be to swap out the Iles Formula Finishing Serum for the Iles Formula Curl Revive

The Curl Revive is known as the big brother to the Finishing Serum, containing the same amount of Heat Protection, UV and Humidity Protection. It is a weightier serum, more a cahshmere texture opposed to the silky texture of the finishing serum.

Step 4: Shield Hair with Extra Nurture from Cold and Wind

Cold weather can be just as drying as humidity is to hair, leading to frizz, especially  the ends. To keep hair sleek and hydrated in winter, consider protective styles and nourishing treatments that guard against dryness and breakage caused by cold and wind.

Wendy’s Tip: Regularly treat hair to a nurture mask using Iles Formula Haute Performant Hair Mask. This mask works as a deep treatment that provides hydration and smoothness, helping to prevent frizz caused by winter dryness. Apply it once or twice a month to replenish moisture.

Step 5: Prevent Static with Anti-Frizz Tools and Fabrics

Dry winter air can lead to static, which makes hair look frizzy and unmanageable. Using the right tools and fabrics can make a huge difference in reducing static-related frizz. Anti-static combs, brushes, and virgin materials opposed to synthetic fabrics can work wonders for frizz control in dry climates.

Wendy’s Tip: Opt for an anti static metal bristle brush or an anti-static comb, and consider switching to a silk pillowcase at night to reduce friction. Silk pillowcases help keep hair smooth making hair more manageable in the morning. 

Models hair is treated with Iles Formula Shampoo + Conditioner  +Curl Revive

Wendy’s Closing Advice

Managing frizz year-round doesn’t have to be a struggle. By adjusting your routine to match the season’s demands and using products designed to protect and hydrate, you can keep frizz at bay and enjoy smoother, more manageable hair. These recommended techniques and Iles Formula products are crafted to help hair stay frizz free, healthy, and resilient, no matter the weather. Follow these steps to give your clients or yourself a frizz-free experience that looks just as good in the winter wind as it does in summer humidity.